A new wave in International Fashion Jewellery
THE BRIEF / BRAND CREATION
I developed the Shimeray brand from the ground up, working on the logo, selecting the colour palette, brand typography and creating the overall design style including layouts, elements and icons. I then applied this visual identity across all touchpoints, from a 300 page product range catalogue to website and email styling, social media, exhibition stand, stationery, and a comprehensive brand and marketing guide.
Shimeray Range Catalogue

Showcasing multiple ranges over 300 pages.

Occasionally I am asked to provide creative direction for web & email.

Social Media - Instagram Posts

Shimeray Exhibition Stand for Top Drawer London -  A design led retail trade show

Table top Signage

Brand Logo and Sub Logos

Shimeray Brand Guide

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